Festival Walk

Festival Walk Website

6 February, 2013

Visit Project

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Objective:

Festival Walk wants to revamp the website so as to make it mobile-friendly which can adopt to different computer screen sizes and mobile devices. Also, they want to include latest design concepts with the help of latest technologies on animation effects so as catch people’s eyes.

Solution:

The Festival Walk Website offers the latest news including events and special promotions. With the help of special randomized transition effects on homepage, the latest feeds can easily catch people’s eyeballs. Also, an interactive shopping directory with all shops mapped to a floor plan and fancy effects in the AMC and Glacier pages further highlights the sense of innovation of Festival Walk. The overall development of website aims at providing an identical experience to both PC users and mobile-devices users, hence, the website try to get rid of using flash and use javascript effect as substitution.

Visit now to experience this brand new website!

KEY ACHIEVEMENTS

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50% – 90%

Traffic increase

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Over 70%

New Visitors

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Over 90%

New visitors traversed the website after the initial page.